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Abbey Resort Roscommon optimises distribution with SiteMinder

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Abbey Resort Roscommon optimises distribution with SiteMinder

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Set in an 18th-century Irish manor with all the trimmings of an intimate citadel, the four-star Abbey Resort Roscommon invitations visitors to take in its conventional welcoming old-world attraction whereas having fun with legendary hospitality and repair.

To spherical off their expertise, visitors can make the most of the award-winning services together with the bar, restaurant and leisure centre full with a state-of-the-art 20-metre heated pool, fitness center, sauna steam-room and jacuzzi.

A novel property within the centre of the Emerald Isle

Nestled amid the inexperienced rolling hills of Eire’s Hidden Heartlands and a mere 90 minutes from Dublin is the place one can find the 12th-Century Dominican Abbey. Positioned within the verdant Irish Midlands, these environment make the Abbey Resort Roscommon good for a soothing getaway, a fairytale wedding ceremony or perhaps a targeted enterprise assembly. 

That’s what the unique patriarch, an entrepreneurial native enterprise man, Thomas Grealy had in thoughts when he opened the resort over 60 years in the past. Right now, the third era of the Grealy household are working the enterprise.

“The Grealy Household have been internet hosting weddings and occasions on the Abbey Resort since 1963. As one among Eire’s previous couple of remaining family-run companies we’re proud to proceed the lengthy established custom and cross it alongside to the subsequent era of the household,” says Geraldine Grealy, a member of the household run enterprise and in addition the Advertising and marketing & Public Relations Supervisor on the resort. 

“We take immense delight in welcoming again the daughters and now the granddaughters who proceed to decide on the Abbey for his or her special occasion. There’s a deep sense of nostalgia to being a part of this ongoing story. It’s what makes the Abbey so particular, the deep sense of neighborhood and the continued assist we obtain from the individuals of Roscommon and additional afield. Steeped in historical past and heritage the resort aspires to proceed to supply this heat and pleasant welcome for a lot of generations to return,” concludes Geraldine. 

To make sure the resort’s continued success, the staff is investing in progressive expertise to streamline operations and additional enhance gross sales. One such device is SiteMinder

We just lately spoke with Kevin Domican, Entrance Workplace and Income Supervisor on the four-star Abbey Resort Roscommon. He shared how he and his staff have been utilizing SiteMinder’s channel supervisor to save lots of time and optimise on-line distribution. 

Saving a number of hours per week on guide charge loading

Earlier than implementing SiteMinder, the Abbey Resort manually managed the charges on all its channels. That was time-consuming for the staff and opened the door to points reminiscent of unintentional overbooking or misplaced income resulting from delayed charge updates. Utilizing SiteMinder has solved these points for the Abbey Resort. 

“If I wish to set a brand new charge, I simply log in to SiteMinder, change the value and it goes out to all channels in a single click on. I now not must log into every platform individually and make the adjustments by hand. That saves me a number of hours each week,” says Kevin.

Closing out totally booked dates is simply as fast and simple now. “Generally we refill quicker than anticipated and want to shut our channels instantly. Up to now, we had to try this manually and whereas we had been engaged on it, extra bookings would are available in. With SiteMinder, just a few clicks are sufficient to keep away from overbooking.”

The mixing between the Abbey Resort’s PMS and SiteMinder is one other time-saver. Whereas the employees needed to manually key in new reservations previously, the reserving particulars now circulate instantly into the PMS.

“It is a enormous profit for us. Our entrance desk staff additionally handles reservations, so this took a number of work off their plate. This leaves them extra time to work together with visitors as a result of they’re not caught behind the pc anymore,” he explains.

Abbey Hotel Roscommon

Flexibility within the alternative of distribution channels

The Abbey Resort is a small property with a robust status and a loyal repeat buyer base. This led Kevin and his staff to deal with their best-performing distribution channels and shut the remainder. 

“We wished to maintain our channels to a minimal, so we might higher think about our key reserving sources. That makes it simpler to observe every one’s efficiency and additional optimise their manufacturing. After all, we nonetheless repeatedly attempt new promising companions. That’s straightforward with SiteMinder since we will open and shut channels in just some clicks.”

Stronger deal with driving direct bookings

Like many properties, the Abbey Resort can also be on a mission to extend its direct reserving ratio. One technique Kevin and his staff have been utilizing is to supply a greater charge on the resort web site than on OTAs. SiteMinder makes that straightforward as a result of it permits hoteliers to manually set pricing on a channel-by-channel foundation. On this case, meaning giving a slight low cost to make direct bookings extra enticing. 

“Setting a separate charge for our web site has been an efficient option to get extra individuals to ebook direct. Doing this in SiteMinder is pretty fast and simple to maintain monitor of because the platform reveals an summary of our charges on all channels.”

Entry whereas on the street

Because the entrance workplace and income supervisor of a boutique 51 bed room resort, Kevin is usually known as away from his desk. However whether or not he’s on a enterprise journey or someplace across the property, he can all the time pull up SiteMinder’s cellular model. 

“Having the ability to entry SiteMinder on my cellphone offers me additional flexibility. It lets me regulate issues even after I’m not on the desk. And if I see {that a} change is critical, I can deal with it on the spot,” he says.

Intuitive consumer interface

SiteMinder’s simple consumer interface made it straightforward to get probably the most out of the platform straight away. To keep away from bottlenecks on his days off, Kevin determined to coach his employees to make use of the system. 

“Because the system is intuitive, my staff caught on rapidly. Now they will take over after I’m out of the workplace. That approach the staff can react instantly if it turns into essential to replace charges or shut sure dates.”

Quick, pleasant and efficient assist

SiteMinder has confirmed to be a dependable and user-friendly platform for Kevin. In consequence, he hardly ever has questions or issues. However when one thing does come up, he’s discovered that he can all the time depend on the shopper assist staff. 

“The assistance desk may be very fast. They all the time get again to us immediately and goal to clear issues up as quick as potential. That’s necessary as a result of with regards to distribution, our questions are time-sensitive. It’s reassuring to know that assist is all the time simply across the nook.”

A phrase to fellow hoteliers

Earlier than logging off, we requested Kevin if he had any recommendation for his friends. His reply was clear:

“Should you’re searching for a channel supervisor, SiteMinder is unquestionably price a attempt. You and your staff will catch on rapidly as a result of it’s straightforward to make use of and intuitive. It’ll prevent hours of labor and make your life a lot simpler. Truthfully, it was music to my ears after I was making use of and heard the Abbey Resort makes use of SiteMinder.”

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